Carnival. That’s the season in the year where anybody can dress as they wish and nobody will even look twice at you. It is the equivalent of Halloween in the Anglo-Saxonic world, without the gothic overtones.
Imagine that we turn back the clock to, say, 1995. The World-Wide Web already existed twenty years ago, but it had little information. However, on the other hand, it also had a higher signal-to-noise ration: the little information that existed was rather good.